WORK.

Turning The World Oval

To increase awareness of Mastercard’s partnership with Rugby World Cup 2015 we conceptualised, designed and managed 3-week promotions in two of South Africa’s largest and most popular shopping malls. 

Executing against a complete through-the-line campaign, consumers stood the chance of winning packages to the Rugby World Cup, plus daily prizes that generated huge excitement and helped make the promotion the success that it was.

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